Campaign Creation | Animation | LED Wall Display
When technology meets ingredients sourcing, the result is Ingredients Online. With the company’s extensive efforts toward innovation, all of us have the ability to work together on a global scale to create a maximum value to help advance us further into the next decade!
Natural Products Expo West is the world’s biggest exhibition of natural and organic products. It is consistently attended by tens of thousands of people, as well as thousands of exhibitors. It’s packed with opportunities to learn and connect with new leads and contacts. The 41st annual expo in 2022, was the event’s return to the in-person format and attracted more than 57,000 visitors and over 2,700 exhibitors.
For this campaign, we’ve created 4 animated videos for Ingredients Online. Ingredients Online's specialized capabilities allow the foundation to guide customers to a more innovative and professional experience with innovation, productivity, transparency, US local inventory, tiered pricing, QC document library and B2B e-commerce marketplace. Through this presentation of moving pictures, the characteristics of "Ingredients Online" are neatly and accurately expressed, so that the audience can fully grasp the idea of "Ingredients Online"
To celebrate the 10th anniversary of Ingredients Online, we crafted a video that embodies the essence of a decade of innovation and collaboration. By incorporating three-dimensional elements and dynamic arrangements, we aimed to showcase the extensive reach and meticulous cooperation of ingredients’ market. The use of a shining golden effect highlights the industry’s continuous efforts and remarkable achievements, creating a visually stunning tribute to the past ten years and a hopeful toast to a future of advanced and prosperous establishment.
The creative vision behind the sizzle reel animations captures the journey of ingredients from their natural origins, through processing, to their packaging and delivery to factories, where they are transformed into hundreds of products that benefit the world. By combining stunning nature imagery with thoughtfully designed typography, the animations highlight key points of the brand, turning essential keywords into captivating visuals and motions. This blend of natural beauty and dynamic design not only showcases the process but also emphasizes the brand’s impactful contribution to the global market.
